New MySpace look and feel designed to lure younger crowd
Have you noticed that MySpace.com changed their layout of the homepage and profile pages? They even have a new logo with just my l___l replacing the older look with lower case myspace.
The new look and feel is reportedly designed to lure in a younger crowd, in an attempt to split the difference with Facebook’s college-educated domination by targeting a more influential audience less dependent on Facebook to connect with other college friends.
MySpace music is also a big part of the re-design of the website. MySpace recognizes it’s strong influence still on the music industry in terms of followers and exposure to bands, rappers, and singers. Perhaps music is also more influential at a younger age, a perfect match for the goals of the recent MySpace login re-design.
MySpace to explore potential sale options?
This just in, MySpace has hired popular investment firm and bank Allen & Company to allegedly explore sale options. This comes shortly after confirmation that MySpace is cutting nearly half of its staff due to setbacks.
In recent years, the social network Bebo also sought similar relief and was acquired by AOL for some $800 million dollars to be sold later for under $10 million. MySpace recently pushed out a new look with a website re-design, including their new logo of my and a bracket to symbolize the word space.